Economics and Management

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School of Economics and Management

The Open University of China (OUC), formerly known as China Central Radio and TV University (CCRTVU) launched its distance degree education of Economics and Management programme in 1983. ...

Undergraduate Programme

E-commerce (undergraduate programme,star…

This major, one of the earliest university majors in China, began to enroll junior-college students in 2002. The OUC now boasts a stable and experienced teaching team. Enrollment of undergraduate...

Human-resources Management (junior colle…

The OUC (formerly CCRTVU) began to enrol junior college Economic Management majors in 1983. In 2011, a junior college programme in Human-resources Management was launched, with enrollment beginning in the autumn semester...

Accounting (undergraduate programme, sta…

The Accounting major requires 5 years of full-time studies, with student status valid for 8 years. Objectives: The major aims to cultivate ethical accounting professionals with lifelong devotion to the Chinese...

Accounting (undergraduate programme, sta…

This major requires 2.5 years of full-time studies, with student status valid for 8 years. Objectives The major aims to cultivate students ethically, ideologically, politically and culturally, developing both their integrity and...

Financial Management (undergraduate prog…

2.5 years of full-time studies, with student status valid for 8 years. Objectives: The major is committed to enhancing the ideological, political, ethical and cultural awareness of students along with their integrity...

Marketing (undergraduate programme,star…

The OUC (formerly China Central Radio and Television University, CCRTVU) began to enroll junior-college students majoring in Economics and Management in 1983, undergraduates majoring in Business Administration in 2000, and...

Logistics Management (undergraduate prog…

Objectives: This major aims to cultivate both integrity and professional competence in students so that they develop in an all-round way, understand the latest developments in logistics, including regulations and...

Business Administration (undergraduate p…

Objectives: The major aim to cultivate ethical and skilled professionals dedicated to Chinese socialist values and economics, who understand the basic theories and methods of modern economic management, can undertake modern...

Business Administration (undergraduate p…

Objectives: This programme aims to train practical, competent and ethical professionals capable of meeting the needs of economic development in accordance with Chinese socialism, who understand the principles and methods...

Finance (undergraduate programme,startin…

This major aims to train multitalented students with a wide range of applicable skills who have both ability and moral integrity. They should have extensive professional knowledge, good overall skills...

Hotel Management

The OUC Economics and Management department began to enrol junior college students in 2007 and has trained more than 20,000 hotel-management professionals, who have made important contributions to the development of...

Marketing Management

In 1983, the OUC (formerly CCRTVU) began to enroll junior-college students in its Economics and Management major. Enrollment of undergraduate Business Administration majors started in 2000, and undergraduate Marketing majors...

Business Management

The OUC launched the junior college Business Administration programme, later renamed the Business Management major, in 1983. 30 years later, the teaching team is stable and experienced, and about 50,000 students...

Human Resource Management

In 1983, the OUC (formerly CCRTVU) began to enroll junior-college students in its Economic Management major. In 2011, the Human-resources Management major was established, and began to recruit students that...

Tourism Management

The OUC Economics and Management department began to enrol junior college students in its Tourism Management major in 2007, and has since trained nearly 40,000 professionals who have made important contributions...

E-commerce

Objectives This major is closely related to the needs of industrial development and aligned with the national innovation-driven development and internet+ strategies. It aims to cultivate both scientifically literate and humane...

Insurance

This programme aims to train ethical students qualified for helping meet the needs of a developing society. They will be able to apply their training to conducting insurance marketing, planning, and...

Financial Management

This major aims to cultivate ethical professionals who can help build the socialist market economy, and are skilled in financial business management, investment consultation, and marketing of financial products for...

Investment and Money Management

This major aims to train students to be ethical, humane and skilled, with a basic understanding of and abilities in investment and money management, familiar with national economic and financial-policy...

Accounting

The junior college Accounting programme lasts 2.5 years, with student status valid for 8 years. Objectives: The programme seeks to cultivate ethical accountants with socialist principles who can help meet the needs of...